#Managed GEO

Articles tagged Managed GEO

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  • Choosing an agency

    GEO agency recommendations: Why AI answers change and how to choose

    We asked ChatGPT and Gemini for GEO agency recommendations 44 times and tallied 601 cited sources. This article explains why the answers change every time and the five items to check before signing a contract.

  • Choosing an agency

    Generative engine optimization: What can you outsource?

    With generative engine optimization (GEO) outsourcing, you can hand over work in three areas: owned content, external channels and measurement. This article explains the deliverables in each area, the work the advertiser must do itself, the time needed to assess results, and contract formats.

  • Choosing an agency

    What a ChatGPT marketing agency actually does

    ChatGPT marketing agency services cover both running ads, which means buying ad space, and answer visibility, which means getting a brand cited in the body of answers. This article explains how the two kinds of work are done, how their results are measured, and what to ask about in a proposal.