AI Search Optimization
Research, guides and practical advice on AI search, GEO and AEO.
Guide ·
ChatGPT and Gemini visibility: What to handle in-house and when to hire a GEO agency
We asked for a provider to help companies appear in ChatGPT and Gemini search 44 times. In 33 answers, AI gave instructions without naming a vendor. These answers show which tasks you can handle in-house and which need a GEO agency.
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Choosing a GEO agency: What to compare before hiring a consultant
We asked ChatGPT and Gemini which GEO consulting provider to choose 46 times and counted 551 citations. See how AI selects providers and how to compare agencies using six consulting deliverables.
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What kind of GEO consulting suits an early-stage startup?
What should a startup with one marketer and a limited budget get from GEO consulting? This guide covers consulting deliverables, work to keep in-house, and when to hire an agency.
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GEO agency recommendations: Why AI answers change and how to choose
We asked ChatGPT and Gemini for GEO agency recommendations 44 times and tallied 601 cited sources. Here is why the answers change every time, and the five items to verify before signing a contract.
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5 checks for your brand's AI visibility
A 5-step checklist for verifying whether your brand appears in ChatGPT, Perplexity, Gemini, and Claude answers using transparent data. It covers the process from checking crawler access to measuring citation share.
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How AI citation rates change when a GEO agency handles content publishing
A turnkey GEO agency that runs content creation, publishing, external-channel distribution, and monitoring as a single cycle can empirically measure changes in AI citation rates 4 to 12 weeks after publishing. Consulting provides only strategy design.
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The 4 stages of integrated GEO agency services: from AI visibility audit to content publishing and share-of-voice measurement
The 4 stages of integrated GEO agency services: diagnostics, strategy, execution, and measurement, including content publishing. Learn which tasks the agency handles and which remain with the client.
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