Articles tagged AEO
Choosing an agency
Latest
With generative engine optimization (GEO) outsourcing, you can hand over work in three areas: owned content, external channels and measurement. This article explains the deliverables in each area, the work the advertiser must do itself, the time needed to assess results, and contract formats.
AI answer visibility
An AI visibility audit checklist for checking whether your brand appears in ChatGPT, Perplexity, Gemini, and Claude answers. It explains query selection and per-engine testing, crawler accessibility, content format, competitive comparison, and metric measurement step by step.
AI answer visibility
An outsourced AI visibility audit measures how often ChatGPT, Perplexity, Gemini, and Claude cite and recommend your brand in their answers, and sets improvement priorities. This article covers the audit process, what gets checked, what the result metrics mean, and what to check when choosing an agency.
Content and structure
We turned the format conditions of content that ChatGPT, Perplexity, Gemini, and Claude cite into a checklist. Each item comes with how to implement it, and we explain each engine's citation traits, application priorities, and how to measure citation rates.
AI answer visibility
ChatGPT, Perplexity, Gemini, and Claude differ in how they show citations, whether they run real-time search, and which pages they favor. This article compares the four engines' citation patterns in a table and engine-by-engine notes, and explains how to decide by measurement which engine to work on first.
