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#Data

Articles tagged Data

AI ads

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The data you can and cannot get from ChatGPT Ads

ChatGPT Ads advertisers get standard metrics such as impressions, clicks, and spend, plus conversion metrics captured through the pixel and the Conversions API, but not raw conversation text or the absolute frequency of questions within a category. This article explains the scope set out in OpenAI's official documentation and the reasons behind it.

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  • AI answer visibility

    How to check whether your brand appears in ChatGPT's answers

    A step-by-step guide to checking for yourself whether your brand appears in ChatGPT's answers. It also covers the cost of each method and when to start it: entering prompts into ChatGPT yourself, multi-engine comparison, competitor share of voice (SoV), back-tracing cited sources, and automating repeat measurement.